Profit Potential Formula

AssetView Profit Potential to measure performance and compare returns across disparate accounts, assets, and asset classes. The figure is a summation of realized gains, unrealized gains, and income. The unrealized gain is based on asset liquidation at either a market value (if known) or a liquidation value that AssetView employs from a recent transaction.

Example:

Realized Gain $1,000 + Income $200 = Profit $1,200

Profit $1,200 + Unrealized Gain $400 = Profit Potential $1,600.